SEO Agency

We help your business grow revenue organically with SEO.

We help companies succeed

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SEO that actually grows your business.

Start driving traffic to your website today. SEO is the key to generating real sales and leads. Our team have a track record in generating quality SEO strategies for countless clients.  

Unfortunately, we are only too aware of dodgy ‘SEO consultants’ that smash your emails daily. They tell you ‘they hold the secret to success’ or ‘your website SEO is awful’ and only they can fix it. Don’t stress, we get them to! These people prey on businesses for a quick payday. Generally these people do nothing of value or worse take your website backwards!

With us there is no bullshit. Only real people and real results.

Google Ads Agency Newcastle

Increase traffic, increase revenue.

When your website rankings increase, you increase the potential volume of traffic. Increasing traffic gives your business more leads and sales opportunities. SEO is a long-term strategy to increase your businesses online presence and reach your long-term sales goals.

Leave the competition behind.

Customers research online before they buy. A strong online presence gives your business the best chance to be found by potential customers. If your business isn’t on page 1 for your top keywords, you are missing out on a large piece of your online potential. Quality SEO helps businesses achieve increase visitors, increased sales. Long term SEO provides a significant return on investment.

Do what you do best.

SEO is an important piece to any business marketing strategy. However, getting ranked in search engines is not a straightforward process and can be very time-consuming. Firewire Digital can save you time by undertaking comprehensive affordable SEO solutions. Our services allow you to do what you do best – run your business.

SEO that generates sales, not just impressions.

SEO can deliver actual sales, organic leads and real revenue. See a genuine ROI with SEO.

Newcastle SEO Agency Teamwork

The vast majority your of customers use search engines such as Google & Bing to make purchasing decisions. Up to 93% of searches online begin with a Search Engine. As 75% of search traffic never goes past page one, your business cannot afford to be on page two, three or more.

To achieve your goals of business internet marketing, you need more than just a website. You want your business to be highly visible and easy to find for potential customers.

Google users perform 3.5 billion searches per day. The vast majority of this search traffic goes to the organic search results. With our strategic approach to SEO we can lift your Google rankings and stay ahead of the competition.

Google makes thousands of changes to the ranking algorithms every year. SEO that doesn’t keep up with these changes can see fast declines in rankings, visitors and sales. Staying on top of these changes is key to SEO success. Ranking organically in Google ensures that your potential customers are able to find you quickly and easily online. When done right, SEO is a great opportunity for your business to grow leads, sales and revenue.

Our approach to SEO is all about focusing on the specific needs of your target audience. We develop effective SEO strategies that deliver high-quality traffic to your website. If you want to dominate in your industry SEO provides the pathway.

You know you want to get more people onto your website. Yet no one is currently finding you on Google. What is the next step? Search engine optimisation.

Our experienced SEO team can help your website surge in the rankings. First up we undertake a website audit to uncover the areas of improvement required. Then we review your historical website data to record the baseline of where we are starting from. We present our audit findings with reports on the factors affecting your rankings and the most effective strategies to see ranking improvements. 

Once you understand the work required we begin to work on your SEO campaign. We undertake extensive research to find the best performing keywords for your business, keywords that generate revenue. The structure of your website and its content is an important piece of the SEO puzzle. We perform a refine the structure & content to appeal to both search engine algroriths and your target audience. Finally spread the word - get the word out about your business by creating a portfolio of quality links to increase your website's authority. 

During this long term SEO campaign we provide transparent detailed reports. You will receive a monthly overview of how your campaign is performing and a breakdown of the work that has been completed.  We keep you informed every step of the way.

SEO Agency

Digital marketing that generates sales, not just window shoppers.

Many digital marketing agencies offer the world and despite all the talk, you end up with nothing to show for it. No service, no results, no leads & no sales. Our focus is on quality digital marketing campaigns that drive growth and revenue to your business. To back it all up with also provide quality service.  We never let you feel like your in the dark about what is going on with your campaigns. Firewire Digital operates on a strict no BS policy. 

Frequently Asked Questions

Undertaking SEO can be an overwhelming prospect. To help you make the most-informed decision, here are common questions customers ask us. If you have any other questions, fill out our form and ask. 

There is a well worn phase in SEO ‘it depends’. The question of ‘how much should SEO cost’ really does depend on a huge amount of factors. What industry you are in, the competitiveness of the keywords, what audience you are targeting and past SEO activities (good and bad).

That being said, you should invest no less than $1000 a month for at least six months. Why six months? Well that is how long it takes to make a genuine difference to your business's growth.

Every company will tell you they delivery results, but we have the case studies and experience to back that up. We focus on getting you results. Unlike many SEO agencies across Newcastle, we link SEO into ROI. This ensures we undertake the work that will drive true growth and sales for your business. 

All this can not happen unless we become an extension of your business. At Firewire Digital we treat every business like our own. Every client relationship is important.

We offer our services across all company sizes. Our goal regardless of the size of your business is to see your business grow. While we are located in Newcastle, we provide our SEO services to companies across Australia. 

Members of our team have worked with companies of all sizes and industries. We have more than likely already worked with businesses just like yours. This means we have the experience necessary to drive growth for your business.

To put it out there again ‘it depends’. You have to be serious about wanting long term growth. The key word here is long term. SEO won’t work for anyone that wants instant results. Search engine optimisation is a long term process to transform your business. If you are prepared to invest properly in SEO, you will receive the rewards.

The goal of search engine optimisation is to improve the search engine rankings of your website. What value is a brilliant website that no one can find? None. If your website is not being found on Google, your business is not being found by potential customers. By investing in SEO you give your website the best chance to be shown by search engines. 

Google considers hundreds of factors when deciding how to rank websites in search results. Luckily our team stay on top of the ever changing nature of SEO. Your website is a great marketing tool, but it must be visible to potential customers.

The key difference between SEO and local SEO is that local SEO is targeted to a specific geographical location. The aim of local SEO is to get your products and services in front of potential customers within your geographic area. Local SEO uses the same tactics as a normal SEO strategy - quality content & link building just with a specific focus on your region.

Think of your own search patterns - do you add a city or town name to your search, e.g. ‘curtains Newcastle’. By targeting the relevant region for your business, local SEO can assist Google to associate your business with that geographic region. 

So do you need SEO or local SEO? Typically Local SEO is best for businesses that service specific regions or have a physically location. Think of plumbers, painters, builders, local shops - these local businesses all want to appear in localised google search results. 

If your business is focused on selling or trading all over the world - you need an international SEO strategy. International SEO is the process of helping search engines determine which country and language you are targeting.

If you are targeting people all over the world there are a number of different things to consider in your digital marketing strategy. Firstly consider which countries you wish to target and ensure you have set up correct country targeting. Secondly you need to customise your site for cultural differences in your audience, simply translating copy is not good enough. Finally you have to attract backlinks to your website from websites within your targeted country. 

Basically while your strategy is international SEO, you need to localise the strategy for each country you want to target.

There can be a temptation from businesses to focus on digital marketing avenues that drive immediate results - Google Ads/PPC can do its. However while this can generate immediate results, the cost can be unsustainable for many. 

In our experience some Newcastle digital marketing agencies attempt to to push you into paid search ads. They do this because it is a quick way to appear at the top of Google - in doing this chances you are paying a fortune when it simply isn’t needed. When undertaken properly however paid search can be hugely profitable. Paid search ads allow us to consistently test and measure which keywords provide the most value to your business. 

SEO on the other hand is designed to drive organic traffic to your website. Unlike paid search where it costs every time someone clicks your advert, SEO drives ‘free’ traffic to your website. Driving ‘free’ traffic to your website is the ultimate goal of any business. Therefore investing in SEO can be a more cost effective spend of your digital marketing budget. 

Ultimately though paid search and SEO shouldn’t be seen as an ‘either or’ option. The more real estate your business can occupy on the search engine results the higher chance you have of being found. If it is right for your business Google Ads and SEO can combine to drive substantial revenue growth.

No. Google stresses to stay away from any individual or SEO agency offering guaranteed rankings. Offering a guarantee on google rankings is against Google’s guidelines. Google changes its search algorithm frequently requiring constant monitoring. We cannot guarantee #1 Google rankings, we do have a proven track record of delivering results.

Frequently Asked Questions

No, we won’t be the cheapest Newcastle SEO agency to choose from. Trust us though, cheap SEO is dangerous for your business. As often the case in life – cheap is not always better. 

If you are being offered SEO services for anything less than $800 a month, stop and consider this. How can this agency truly dedicate the time and resources needed to your website to provide long term growth? The sad answer is they can’t.  Instead these cheap SEO services cut corners and risk google penalties by using ‘black hat seo’. Early on you might see some results but the risk of punishment by Google is a dangerous game to play. A manual google penalty can even remove your business from Google Search completely.  

For honest and last resulting, we highly recommend you invest in quality Newcastle SEO services. We aren’t the cheapest, but you can rest easy knowing that our team will get the maximum out of your budget.

There is a well worn phase in SEO ‘it depends’. The question of ‘how much should SEO cost’ really does depend on a huge amount of factors. What industry you are in, the competitiveness of the keywords, what audience you are targeting and past SEO activities (good and bad).

That being said, you should invest no less than $1000 a month for at least six months. Why six months? Well that is how long it takes to make a genuine difference to your business’s growth.

Every company will tell you they delivery results, but we have the case studies and experience to back that up. We focus on getting you results. Unlike many SEO agencies across Newcastle, we link SEO into ROI. This ensures we undertake the work that will drive true growth and sales for your business. 

All this can not happen unless we become an extension of your business. At Firewire Digital we treat every business like our own. Every client relationship is important.

Yes! Firewire Digital is proud to be one of only a few certified Google Partner in Newcastle.

Google Partners is Google’s program for digital marketing agencies to become certified as obtaining a certain level of knowledge of Google advertising platforms. To prove this knowledge Google requires us to pass various Google Ads product certification exams.  Google Partner Certification represents that the agency has:

  • Passed Google Ads certification exams.
  • Consistently managed a high Google Ads spend.
  • Managed to obtain quality results for clients budget.

The long and the short of it – you have to earn Google Partner status. This is not something Google give out to low-quality agencies.

As Google Partners we are well versed in all things Google Ads. Our team are driven to offer the best PPC marketing for all our clients. We have the skills and knowledge to develop and manage high performing Google Ads campaigns. 

Any agency that achieves Google Partner status has registered employees with Google Ads certifications. These certifications must be current, with Google requiring exams to be retaken every 12 months or so. This ensures only individuals that are up to date on all Google Ads features can become certified.

Agencies that are certified Google Partners are given access to Beta Features. These are features Google Ads are developing and refining before becoming available to the public. Partners can use and test these Google marketing features for the benefits of their clients.

Have an issue with your Google Ads account? Google Partners with a large ad spend have their own contact at Google Ads support to resolve issues. Imagine you have a campaign running that is stopped from running for apparently breaking policy. Your business is essentially losing money while the adverts are not running. Instead of taking days to resolve, a Google Partner can have the problem resolved much faster.  

Any company that doesn’t maintain the performance criteria set by the Google Partner program can have their badge removed. This is designed to ensure a high standard of service is maintained. Our staff are committed to continually improving their knowledge of Google’s advertising platforms. This ensures our clients can receive the very best Google product service.

Of course, we are not suggesting that individual google Adwords consultants or other PPC agencies that haven’t obtained Google Partner status are bad. They simply haven’t taken the time to learn fully what the Google Ads platform can do for your business. 

The best way to tell if any agency is a certified Google Partner. Look for the badge on their website and it should have a link to their Google Partner page. Our Google Partner badge is proudly displayed in our website footer.

Currently, there is no higher agency recognition for paid search than obtaining the Google Partner certification. We highly recommend you engage the services of a certified Google Partner for your Google Ads campaign.

Unfortunately, we can’t answer that. Google Ads work in an auction system, the more competition, the higher the cost per click can go. The average cost per click in search ads is $1-$2. That being said, we have seen the other end of the spectrum in action with keyword around ‘lawyers’ & ‘insurance’ hitting topping $100+ cost per click.

Highly competitive keywords tend to be within industries that have a high lifetime value service. When setting your google ads budget it is important to assess your budget and the lifetime value a customer will bring to your business.

You don’t need to worry about overspending though. As Google Ads gives you full control of your budget, how much you wish to spend on each campaign, even how much you are willing to bid on keywords. So if you don’t see the value in bidding over $2 for a word you don’t have to.